Interactive Media Publishing -

Gateway Where Ideas Flow, Transforming Thoughts into Experiences

Explore how you can take the lead in transforming the media landscape by applying interactive technologies to create engaging content that benefits society and the environment.

Introduction

Interactive Media Publishing is a transdisciplinary second major (TSM) that provides students with vital skills in digital-era publishing. The curriculum encompasses multi-modal interactive publishing, multimedia content management, gamification, marketing strategies and data visualization. This comprehensive TSM equips graduates to meet the industry's evolving demands. Additionally, students engage in knowledge and practical skills on user experience design and media content management, exploring emerging technologies such as AR, VR, MR, AI, 5G, and Web 3.0, ensuring they remain at the forefront of industry advancements.


Industry Need

As the media landscape evolves, the demand for professionals who can integrate interactive media with sustainable practices is surging. Organizations across various sectors are actively seeking talent capable of tackling complex societal issues through innovative media solutions.


Eligibility

Open to all students, regardless of their primary field of study, this second major offers a unique opportunity to complement your existing expertise with interactive media and publishing practices.


Benefits

By enrolling in this major, you'll gain insights into effective media strategies, user engagement techniques, and responsible content development, preparing you for a successful career in a variety of sectors. Enhance your career prospects and lead the way in sustainable media practices.

Curriculum

Unit Requirement:

TSM Core Course

3

+

TSM Required Courses

12

+

TSM Elective Courses #

27

=

TSM Total

42

Units


TSM Core Course (3 units)
Course Code Title Units
ITS2XXX Transdisciplinary Inquiries and Methodologies ** 3


TSM Required Courses (12 units)
Course Code Title Units
IMPP3005 Innovations in Publishing: Exploring Emerging Media and Technologies 3
IMPP3006 Communication Dynamics in Digital Publishing 3
BUSI3046 Business Communications in the Technology Era 3
TRAN3057 Digital Publishing 3


TSM Elective Courses (27 units) #
Course Code Title Units
IMPP3015 Strategic Message Design 3
GAME3035 Transdisciplinary Theory of Game Design 3
GAME3037 Visual Aesthetics and Narrative Presentation 3
PRAO2047 Media Design for Corporate Communication 3
PRAO3017 Digital Public Relations 3
PRAO3047 Corporate Social Responsibility and Stakeholder Engagement 3
JOUR3077 Magazine Design and Editing 3
JOUR3225 Convergence Editing (English) 3
JOUR3287 Social Media Content Management 3
JOUR4076 Media Innovations: AI and Cloud Solutions for Social Engagement 3
GCAP3127 Media Communication in the AI Era 3
Course Code Title Units
WRIT2007 Editing and Publishing 3
WRIT3007 Writing for New Media 3
HUMN3076 Digital Humanities 3
WRIT4017 From Sacred Books to Sampling: Authorship in Creative Writing and Digital Arts 3
Course Code Title Units
GTCU2005 Art, Culture and Creativity 3
GTSU2057 Sustainable Design Thinking 3
VART2686 Moving Narratives 3
VART2687 Illustration 3
VART2696 Graphic Design 3
Course Code Title Units
LLAW2007 Entertainment Law 3
BUSI1005 The World of Business and Entrepreneurship 3
BUSI2XXX Entrepreneurial Accounting and Finance 3
BUSI2035 Entrepreneurship and Innovative Thinking 3
BUSI2055 AI for Business 3
MKTG3026 Strategic Digital Marketing 3
MKTG3056 Social Media Marketing 3
ISEM4006 Electronic Commerce 3
ISEM4035 Blockchain: Virtual Assets and Other Business Applications 3
GTSC2007 Cyberspace and the Law: Your Rights and Duties (pending) 3

# Students are required to complete a minimum of 3 units of TSM electives at each School/Faculty

** This is a required course for all students taking a TSM. It is designed by the DTUP.

Study Schedule (tentative)

The study of TSM should normally commence in the third year of studies of the students although students should be encouraged to take TSM courses in Year 2 as taster courses.

Semester 1 Units Semester 2 Units
TSM Elective Course 3 IMPP3005 Innovations in Publishing: Exploring Emerging Media and Technologies 3
TSM Elective Courses 3
Sub-total 3 Sub-total 6
Semester 1 Units Semester 2 Units
ITS2XXX Transdisciplinary Inquires and Methodologies 3 TRAN3057 Digital Publishing 3
BUSI3046 Business Communications in the Technology Era 3 TSM Elective Course 6
TSM Elective Course 3
Sub-total 9 Sub-total 9
Semester 1 Units Semester 2 Units
IMPP3006 Communication Dynamics in Digital Publishing 3 TSM Elective Courses 6
TSM Elective courses 6
Sub-total 9 Sub-total 6

Career Prospects

Your Path to Career Success

Graduates of this major are ready to embrace diverse opportunities. They can work in media and publishing, develop content strategies, create engaging projects, manage social media and public relations, contribute to educational initiatives, and more.


For examples:

Arts students can pursue careers that combine creativity and technology, such as Interactive Media Producer, or Cultural Consultant. These roles empower you to create engaging digital content and develop innovative art projects that enrich cultural initiatives.

Communication students can apply their skills in digital content management and public relations. Career opportunities include Digital Content Strategist, Public Relations Specialist, or Social Media Manager, where you will craft compelling stories and enhance online engagement.

Business students can apply their knowledge of media and marketing strategies in various roles. Potential positions include Marketing Specialist, E-Publishing Specialist, or Publishing Manager, allowing students to lead brand initiatives and streamline digital publishing processes.

Science students can further utilize their knowledge of data visualization in the context of interactive media publishing. Career paths may include UX Researcher for interactive applications, Multimedia Data Specialist, or Digital Content Analyst, concentrating on crafting responsive digital narratives and enhancing audience engagement.

In summary, no matter your primary field of study, the Interactive Media Publishing TSM provides you with a diverse set of vital skills and knowledge that can be applied across multiple sectors, such as digital media, education, and the cultural and business industries. You will be well-prepared to pursue positions that demand a combination of creativity, technical proficiency, and strategic insight.


FAQ

All students from any faculty with their corresponding first major options can enrol in this major as a second major.

You will acquire a diverse skill set, including expertise in digital publishing, interactive media production, user experience design, and content management. Additionally, you will develop a strong understanding of emerging technologies and sustainable practices, equipping you to excel in a dynamic and evolving job market.

This major enriches your primary field by integrating technological advancements in digital publishing and interactive media, along with a focus on sustainability. This combination enhances your versatility and appeal to employers across various industries.

There are no specific prerequisites. Your demonstrated interest towards interactive media publishing (e.g., taking some taster courses) are helpful.


Contact

For more information, please contact our programme office: